Music Videos — New and Best Clips by Popular Artists

Music Videos — the visual history of contemporary music

The “Music Videos” section brings together the best video works by artists from different genres and eras — from classic clips of the past to modern visual releases. A music video has long ceased to be just an accompaniment to a song. Today it is a standalone art form, where music, cinematic language, fashion, and technology merge into a single visual statement.

A video clip can amplify the emotional impact of a track, give it context, and turn a song into a cultural phenomenon. That is why many compositions become truly iconic only after the release of a powerful visual.

A brief history of music videos

The first music videos appeared long before the internet era. As early as the mid-20th century, artists were creating short musical films for television and cinema screenings. However, the real rise of the format began with the development of music television channels, when the video clip became the primary way of promoting music.

Over time, clips evolved from simple on-camera performances into full-fledged mini-films with narrative structure, directing, and a visual concept. In the 1990s and 2000s, music videos turned into a platform for experimentation, where new editing styles, visual trends, and symbols of the era were born.

With the arrival of the internet and streaming platforms, music videos gained a second life, becoming accessible to a global audience without limitations of time or format.

Music videos as a reflection of culture

Modern music videos are not just about music — they are also a social commentary. Through visual language, artists speak about their time, identity, technology, personal experiences, and social processes.

Music videos often:

• shape fashion trends
• influence visual culture
• set aesthetic standards for genres
• become sources of memes and iconic quotes

In many cases, a video can say more about a song than its lyrics, reinforcing meaning through imagery, symbolism, and atmosphere.

Diversity of music videos and genres

This section features music videos across a wide range of styles and directions:

• pop and dance music
• electronic and club genres
• hip-hop and rap
• rock and alternative music
• R&B and soul
• experimental and art videos
• concert footage and live versions

Each genre uses its own visual language — from minimalist studio shoots to large-scale cinematic productions.

Interesting and lesser-known facts about music videos

• Many iconic music videos were produced with budgets comparable to feature films and required months of preparation.
• Some videos were originally conceived as short films, with the music composed to fit an already developed visual concept.
• In the era of analog video, clip editing was done manually, frame by frame, without digital effects.
• Modern videos increasingly use animation, CGI, and hybrid formats, blurring the line between cinema and video games.
• For some artists, music videos have become the main form of self-expression rather than just a promotional tool.

How the music video format has changed today

Today, music videos exist in many formats: vertical versions for mobile devices, alternative edits, visual albums, and conceptual video series. Artists increasingly create entire visual universes, where each clip is part of a larger narrative.

Despite technological advances, however, the decisive factor remains not spectacle, but idea and emotional impact.

Watch music videos online on Minatrix.TV

Minatrix.TV offers a curated collection of music videos from different genres and eras. Here you can discover new releases, revisit iconic clips, and trace how the visual language of music has evolved over time.

Explore music videos as an art form, find inspiration, and watch videos that shape the sound and image of contemporary culture.